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Free or custom CRM?

How to decide which CRM your small business needs.

There is no single answer. The decision depends on how many contacts you manage and how particular your way of working is.

When a free one is enough

If you work alone and your process is simple, a free CRM can cover the essentials. Check the limits on users and features.

When custom pays off

If you lose time on very specific steps or need several tools connected, adapting one can be worthwhile.

Before you decide

Check whether you can export your data, what it will cost as you grow and how long it takes to learn.